Be a Change Champion


Research shows that 70 percent of organizational and cultural changes fail to achieve their desired outcomes. Why does this happen and what can you do about it?

For almost two decades, Steven Gaffney has worked with clients on numerous change initiatives, both small and large, including mergers, acquisitions, and reorganizations. Through this work, it became apparent that changes usually fail due to the execution rather than design of the change. There is simply a foundational gap in resources and knowledge about how to generate and maintain the motivation, momentum, and morale surrounding the initiative.

When it comes to change, there are numerous books and other materials out there. There are books on managing change, dealing with change, organizational changes, and so forth, but there is little about how to maintain momentum once a change is launched. This is the only book dedicated to keeping up the momentum of a change.

In Be a Change Champion, you will learn how to:

  • Eliminate the wasteful detours that derail change initiatives
  • Tackle Change Blockers and resolve hidden resistance
  • Prevent the “perfectionitis” that is slowing down your initiative’s progress
  • Gain buy-in from your team so that they are fully engaged
  • Move forward with speed, accuracy, and efficiency to achieve top performance

Whether you’re leading, participating in, or observing a change, big or small, in this book you will find specific strategies, techniques, and tools to boost motivation and momentum and ultimately achieve success.

SKU: BACC- Book Category:

What People Are Saying

“We have had the pleasure of working first hand with Steven and his team on a number of change initiatives over the past several years. His input and advice have contributed immensely to the success of those initiatives, particularly with respect to open and honest communication, a critical factor in any organization. This book, utilizing 10 straightforward Momentum Keys, a Change Completion Graph, and helpful real-life examples, provides an excellent roadmap for sustaining the momentum of successful change, whether it is organizational or personal. I highly recommend it.”

Jamie Sokalsky, CEO, Barrick Gold Corporation

“One of the greatest challenges a business leader has today is to help others understand and embrace the journey of change. In an ever-changing marketplace, competition comes from more directions. Customer demands shift more frequently. Time requirements are continually compressed, and new challenges emerge for the leadership team and the workforce – challenges to be more flexible, productive, efficient, creative, communicative, and team-oriented. Companies must adapt to survive under these new market conditions. The most successful companies, however, prosper in these times because their leadership focuses on energizing the entire organization towards a pursuit of a shared dream, and they find a way to maintain the organization’s collective commitment to implementing the changes required to reach their goals. Steven Gaffney is an industry leader in helping both individuals and organizations deal with change. In Be a Change Champion, Steven has found a way to break down the complex nature of mastering momentum during change initiatives. His 10 keys to success offer an insightful roadmap that can help leaders truly understand the impediments to successful change. In addition, the book provides readers valuable tools and methods to break through the barriers that slow down the momentum a changing organization needs to achieve its goals.”

Stu Shea, Business Leader and Intelligence Professional, former President and Chief Operating Officer, Leidos

All of Steven’s products offer a money-back guarantee if you’re not completely satisfied.

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