The 3 Biggest Mistakes Businesses Make

Please click on the links below to listen:

Part One: How to Defeat Troublesome Blindspots

  • The “Four Walls” theory
  • Encouraging debate, suggestions, and feedback
  • Accepting and appreciating being wrong in a discussion


Part Two: How Not to be Too Customer-Focused, While Creating Excellent Customer Relationships.

  • What customers are not saying – and evaluating their true needs
  • The Confirmation Bias mindset – we’re all guilty!
  • The priceless value of mentors and advisors
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